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Posted December 15, 2016

 

In 1984, then Parkdale Chairman & CEO Duke Kimbrell hired his son-in-law, Andy Warlick, from Milliken & Co. to bring new ideas and a fresh perspective to his rapidly growing yarn production company. And, together, they would lead the company to new heights for the next three decades.

 

Kimbrell, named the #2 most influential textile leader of the 20th century by an industry magazine in 1999, was receptive to the changes Warlick wanted to bring to Parkdale, even when met with resistance by the company’s “old guard.” (Read more in this week’s lead story, naming Parkdale eTC’s 2016 Industry Champion in this, its 100th anniversary year.) And Warlick had plenty of ideas to improve the company after having served at Milliken & Co., one of the industry’s most progressive companies.

 

You might say Warlick was the yin to Kimbrell’s yang, each with his own perspective and experience. And, together, they forged a formidable relationship that worked beautifully for many years.

 

“I was a young guy who was able to do a lot of things because I was exposed to them by my father-in-law at a young age,” said Warlick. “He made me president when I was 32.  And even at ages 32 and 65, there was no filter between us. Most companies that had a 65-year-old CEO had a 60-year-old president – not a lot of difference in opinion.”

 

One of the things Warlick admired about Kimbrell was the rapport he had with company employees, leadership, customers, along with the respect he had in the industry, he said.

 

“Mr. Kimbrell was a man’s man,” Warlick said, “and people could see it. He always wanted to be successful and he had a strong desire to succeed. He was a hands-on guy, always out in the plants or out with customers – he was really great with customers. He had a lot of charisma. And one of his real gifts was sales and marketing.”

 

When Warlick arrived on the scene, he said he witnessed Kimbrell’s willingness to change in order to improve and weather the coming storms in the industry.

 

“We had some great conversations about the future,” Warlick said. “We had such a great relationship. I was really big on cutting and eliminating costs and improving quality. When I came here, after he saw what I was trying to do, he never once made the statement, ‘we have to cut our costs or improve our quality’ because he knew I was already doing that.”

 

While Warlick was given free rein to implement his changes for the betterment of the company, Kimbrell meanwhile continued to do what he did best: work with customers, Warlick said. He told a story about their travels together to meet customers, many in the Northeast. During those visits, it was common for Kimbrell to meet with the owner of a family business while Warlick was asked to “hang out” with that owner’s son or daughter. That was a practice Kimbrell had learned from former owner J. Lee Robinson, with whom he had made similar travels during his formative years, and was designed to form bonds between the companies’ future leaders, Warlick said. Business in those days was built on friendships and relationships.

Kimbrell, Warlick dynamic

served Parkdale well

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But after a few short years, a lot of those family businesses were being bought or folding. So instead of calling on the owner, they noticed they were calling more and more on purchasing agents, Warlick recalled. One day, while driving with Kimbrell through Pennsylvania, Warlick, seeking a mandate, recalled broaching the subject. The conversation went something like this:

 

Warlick: “Mr. Kimbrell, I just don’t know … these relationships are changing. We’re not calling on owners and sons and daughters anymore. We’re calling on purchasing agents. We have to build our business on more than just a best friend relationship. We have to get business because we have better products.”

 

Kimbrell: “You know, I think you’re right. It is changing. It’s not like it was. Make the changes!”

 

And such was the dynamic between a powerful duo that made a giant impact on Parkdale and the U.S. textile industry. Dan Nation, president of the company’s SpunLab Division as well as Parkdale International, saw that dynamic firsthand for many years.

 

“They complemented each other perfectly,” said Nation, who joined the company in 1988. “On this project, one might be the risk taker, the other not. On that project, the roles would flip. But they were always constantly questioning each other before reaching the decision together – and most of the time it was the right decision. Mr. Kimbrell would always support Andy 100 percent, Andy brought some radical, different ideas to the company. Mr. Kimbrell was smart enough to stand back and let him run with it, and that’s an important part of being a leader.”

 

Kimbrell would come to the office nearly every day until the day he died, on Oct. 22, 2014.

 

“If he wasn’t feeling good, I’d send somebody to go get him just to get him over here,” Warlick said. “Towards the end, if he had a bad dream or something or get disoriented, I would get him up here to the office. It was good for him. Made him feel better.”

 

And, after Kimbrell’s passing, Warlick never took the title of chairman or changed his office. “I’m still the vice chairman because I will always consider him to be chairman,” Warlick said.

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