Posted July 8, 2015
DALTON, Ga. – Making the decision to expand your company to a new market is not one to be taken lightly – from the initial thought process of what product(s) or service(s) are a viable fit, to the determination of where to be located, and which local suppliers to work with takes time.
Rich Burkemper and Peter Resch of the Council of Flooring Industry Advisors (CFIA), sponsored by the AFA, provide expert guidance and direction to make these decisions smoothly and effectively, not only for the North American market but for the overseas markets as well. From the early discussions to each critical requirement that must be met, the CFIA members open the door to the relationships needed for an effective and successful product or company launch.
Disciplines and support areas include:
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Business integration
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Cultural integration
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Local representation and contacts
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Location
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Logistics
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Market analysis
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Pricing structure
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Sales strategy
These experts guide you through the initial exploratory phase, introduce you to the right people, and complete your vision of success.
Visit The Council of Flooring Industry Advisors (CFIA) section of the americanfloor.org website for additional information and advisor contact information.
Source: American Floorcovering Alliance
Advisors provide guidance on floorcovering market expansion