Posted April 2, 2020

 

ROSEVILLE, Minn. – What sales and marketing steps you can take in your business to prevent a shut down? COVID-19 is changing life as we know it for many Americans, and the effect it is having on so many industries is profound – our industry is no exception.

 

As such, the Industrial Fabrics Association International (IFAI) is hosting a webinar covering “How to Survive and Thrive in a COVID-19 World” on Friday, April 3 from 12 p.m.-1 p.m. CST Cost is free for members or $39.99 for nonmembers

 

Madeleine MacRae, the creator and CEO of MM MacRae Coaching & Consulting, an international learning, coaching and consulting firm out of Scottsdale, Ariz., will lead the webinar.

 

It is critical that business owners immediately take control of the things that they can control and focus on what is most important in their businesses right now.

 

This is not the time to panic. It's the time to plan and to execute on that plan with tenacity and persistence.

 

Join MacRae for a practical, action-based virtual training where she will dive into real-life actionable things you should and shouldn't be doing right now in your COVID-19 sales and marketing response. She will go over:

 

• The #1 thing that you can and MUST control in your business.

• Three actionable things you can do to keep sales flowing in your business with the details on HOW to do it, not just WHAT to do.

• The opportunity that you have, right now, if you are willing to take it and the messaging you can use to help uplift you clients and keep your business afloat.

 

You are going to walk away from this session with newfound resolution and an actionable plan you can execute on. If you are watching your sales flow go dry, if you're feeling afraid, uncertain or even just a little bit concerned and if you're even thinking of cutting your marketing, you can't afford to miss this event!

 

MacRae has more than 14 years of firsthand experience at the tables of some of the best businesses in the industry – from huge to tiny, corporate to family-run, manufacturers to retail dealer. Not only does she know what it really takes to be at the top of your game, she teaches her clients exactly how to do it.

 

Register here.

 

Source: IFAI