Posted February 17, 2015

 

CHATTANOOGA, Tenn. – PA Group has committed to serving as the exclusive sponsor of the inaugural Apparel Share Group on Customer Intelligence and Engagement.

 

The new Share Group will bring apparel brand and retail executives together for strategic discussions over the course of 2015 to identify industry trends, new technologies and business leadership practices. The Customer Intelligence and Engagement Share Group will meet twice in person in conjunction with the Apparel West conference in March and the Apparel East conference in October, and also twice over conference calls.

 

PA Group CEO Jon Buchan will be presenting one of the keynote topics at the March Share Group meeting in Los Angeles, as well as participating in a panel discussion during the Apparel West conference on the following day.

 

“We are very excited about our involvement in Apparel’s Share Group and we feel like our experience in building and implementing software for the fashion and retail industries makes this a great fit,” said Buchan. “We’ll be sharing some of the latest advancements in business technology that will allow retailers and brands to understand and connect with their customers in powerful new ways.”

 

Apparel Magazine launched its first executive events 14 years ago to offer a unique and engaging environment in which apparel brands, retailers and manufacturers, along with leading solution providers, could come together for personal growth and development, peer-to-peer networking and strategic idea exchange.

 

“We’ve made some exciting changes to this year’s Apparel West with a goal of providing increasingly relevant market intelligence and business strategy inspiration,” said Susan Nichols, publisher of Apparel Magazine. “The newly formed Share Groups will provide a new platform for idea exchange and peer-to-peer community building among some of the most knowledgeable and creative executives in the industry.”

 

Apparel West will take place on March 25th in Los Angeles, and Apparel East will occur on October 29th in New York City. Retail and apparel brand executives are encouraged to participate and can find more information about these events on the PA Group and Apparel websites.

 

PA Group is a software consulting firm dedicated to helping companies grow stronger through the use of ERP, CRM, Retail and Manufacturing Execution Systems. PA Group offers implementation, support, training and business process optimization services built around the Microsoft Dynamics AX ERP and Microsoft Dynamics CRM platforms, with industry accelerators for the apparel, textile, fashion and retail industries.

 

Source: PA Group